Revenue Optimization Archives » AdPushup Blog https://www.adpushup.com/blog A/B Testing, Monetization & Ad Optimization Mon, 20 May 2024 18:02:38 +0000 en-US hourly 1 https://www.adpushup.com/blog/wp-content/uploads/2023/07/cropped-AdPushup-Icon-32x32.png Revenue Optimization Archives » AdPushup Blog https://www.adpushup.com/blog 32 32 RPM vs CPM: Which Metric Matters Most for Publishers? https://www.adpushup.com/blog/rpm-vs-cpm/ https://www.adpushup.com/blog/rpm-vs-cpm/#respond Mon, 20 May 2024 17:59:00 +0000 https://www.adpushup.com/blog/?p=11815 https://www.adpushup.com/blog/rpm-vs-cpm/feed/ 0 What is eCPM? Understand, Calculate, and Increase Effective CPM https://www.adpushup.com/blog/what-is-ecpm/ https://www.adpushup.com/blog/what-is-ecpm/#respond Mon, 29 Apr 2024 05:10:00 +0000 https://www.adpushup.com/blog/?p=12006 https://www.adpushup.com/blog/what-is-ecpm/feed/ 0 What Are Rich Media Ads? How publishers can use them to uplift ad revenue. https://www.adpushup.com/blog/rich-media-ads/ https://www.adpushup.com/blog/rich-media-ads/#comments Thu, 25 Apr 2024 01:10:00 +0000 https://www.www.adpushup.com/blog/?p=10907 https://www.adpushup.com/blog/rich-media-ads/feed/ 2 Understanding CPM: Publishers’ Key to Higher Ad Revenue https://www.adpushup.com/blog/what-is-cpm/ https://www.adpushup.com/blog/what-is-cpm/#respond Wed, 17 Apr 2024 07:45:00 +0000 https://www.adpushup.com/blog/?p=27212 https://www.adpushup.com/blog/what-is-cpm/feed/ 0 What is Floor Price & Factors You Should Consider While Setting it? https://www.adpushup.com/blog/what-is-floor-price/ https://www.adpushup.com/blog/what-is-floor-price/#respond Sun, 24 Mar 2024 18:31:00 +0000 https://www.www.adpushup.com/blog/?p=12564 https://www.adpushup.com/blog/what-is-floor-price/feed/ 0 Static vs Dynamic Ads: Which is the best ad strategy for publishers https://www.adpushup.com/blog/static-vs-dynamic-ads-which-is-the-best-ad-strategy/ https://www.adpushup.com/blog/static-vs-dynamic-ads-which-is-the-best-ad-strategy/#respond Fri, 15 Mar 2024 07:02:00 +0000 https://www.adpushup.com/blog/?p=21409 https://www.adpushup.com/blog/static-vs-dynamic-ads-which-is-the-best-ad-strategy/feed/ 0 January Ad Revenue Drop: What to Do About it in Q1? https://www.adpushup.com/blog/january-ad-revenue-drop/ https://www.adpushup.com/blog/january-ad-revenue-drop/#respond Tue, 13 Feb 2024 04:45:00 +0000 http://www.adpushup.com/blog/?p=14203 https://www.adpushup.com/blog/january-ad-revenue-drop/feed/ 0 What Publishers Should Know About the January CPM Slump https://www.adpushup.com/blog/what-publishers-should-know-about-the-january-cpm-slump/ Mon, 12 Feb 2024 23:13:00 +0000 http://www.www.adpushup.com/blog/?p=9277 How Ads Impact Core Web Vitals or CWV Scores? https://www.adpushup.com/blog/cwv-scores/ https://www.adpushup.com/blog/cwv-scores/#respond Mon, 08 Jan 2024 07:00:00 +0000 https://www.adpushup.com/blog/?p=21943 https://www.adpushup.com/blog/cwv-scores/feed/ 0 How to increase CPM: A Comprehensive Guide for Publishers https://www.adpushup.com/blog/how-to-increase-cpm/ https://www.adpushup.com/blog/how-to-increase-cpm/#comments Wed, 20 Sep 2023 13:03:00 +0000 https://www.adpushup.com/blog/?p=15644 https://www.adpushup.com/blog/how-to-increase-cpm/feed/ 1