Comments on: What is an Ad Server: All You Need to Know About the Ad Server Advantage https://www.adpushup.com/blog/the-ultimate-guide-to-ad-servers/ A/B Testing, Monetization & Ad Optimization Wed, 05 Jun 2024 13:35:40 +0000 hourly 1 By: Gerbrand https://www.adpushup.com/blog/the-ultimate-guide-to-ad-servers/#comment-22005 Sat, 09 Jan 2016 15:13:00 +0000 http://www.www.adpushup.com/blog/?p=579#comment-22005 Great list of ad servers. I believe though an important one is missing here: AdGlare. See https://www.adglare.com/ad-server

]]> By: Tansel Adacan https://www.adpushup.com/blog/the-ultimate-guide-to-ad-servers/#comment-21726 Mon, 21 Sep 2015 21:40:00 +0000 http://www.www.adpushup.com/blog/?p=579#comment-21726 This is absolutely brilliant!! Very well written, easy to understand and very informative. Superb job 🙂

]]> By: Vijay Kumar https://www.adpushup.com/blog/the-ultimate-guide-to-ad-servers/#comment-20890 Wed, 03 Dec 2014 06:19:00 +0000 http://www.www.adpushup.com/blog/?p=579#comment-20890 Really informative article. I liked your , to the point answers. Thanks.

]]> By: dJAX https://www.adpushup.com/blog/the-ultimate-guide-to-ad-servers/#comment-20788 Fri, 19 Sep 2014 12:43:00 +0000 http://www.www.adpushup.com/blog/?p=579#comment-20788 In reply to Tommy.

Hi,

Yes you can add Ad network by using API. You can integrate Smaato,Mopub and Spot Exchange. I will suggest you to use Open RTB version.

For better understanding, Kindly check http://www.djaxadserver.com.

]]> By: Ankit Oberoi https://www.adpushup.com/blog/the-ultimate-guide-to-ad-servers/#comment-20637 Fri, 11 Apr 2014 19:19:00 +0000 http://www.www.adpushup.com/blog/?p=579#comment-20637 In reply to Tommy.

Hi Tommy,

You can configure ad servers to sell your unsold inventory via ad networks.

Hope it helps!

]]> By: Tommy https://www.adpushup.com/blog/the-ultimate-guide-to-ad-servers/#comment-20636 Fri, 11 Apr 2014 13:58:00 +0000 http://www.www.adpushup.com/blog/?p=579#comment-20636 Hi,
I was wondering if I could ask a question?
When a website/publisher has their own ad server can an ad network still purchase inventory and run their clients ads through the publishers ad server?
Thanks
Tommy

]]> By: Jide Ogunsanya https://www.adpushup.com/blog/the-ultimate-guide-to-ad-servers/#comment-20629 Tue, 25 Mar 2014 15:16:00 +0000 http://www.www.adpushup.com/blog/?p=579#comment-20629 In reply to Kiran Aghor.

Use adzerk.

]]> By: Kiran Aghor https://www.adpushup.com/blog/the-ultimate-guide-to-ad-servers/#comment-20596 Thu, 06 Mar 2014 05:01:00 +0000 http://www.www.adpushup.com/blog/?p=579#comment-20596 In reply to Ankit Oberoi.

Hi Ankit,
Thanks a lot. This will help a lot. I will dig more into DFP to see how it suits our requirement.

]]> By: Ankit Oberoi https://www.adpushup.com/blog/the-ultimate-guide-to-ad-servers/#comment-20593 Wed, 05 Mar 2014 13:10:00 +0000 http://www.www.adpushup.com/blog/?p=579#comment-20593 In reply to Kiran Aghor.

Hi Kiran,

Yes, DFP is suitable for displaying ads on your web app. Normally you’ll take the creatives from the client or create them and then upload them on DFP.

Since DFP is for publishers, it is not possible for your client (ad advertiser) to have a DFP account. Hope this helps.

]]> By: Kiran Aghor https://www.adpushup.com/blog/the-ultimate-guide-to-ad-servers/#comment-20592 Wed, 05 Mar 2014 10:53:00 +0000 http://www.www.adpushup.com/blog/?p=579#comment-20592 Hi,
Thank you very much for informative article. We are working on web/mobile application that will have multiple business pages and when users visit these pages/screens ads related to that business will be displayed. Could you please tell me if DFP is suitable for this? That means we will have account with DFP and we will post ads received from businesses into out DFP account to serve to our apps. Other query is what if some businesses have their own DFP account with their ads setup themselves? Do they still need to provide ad creatives to us? I wonder how other apps do this.
Thanks
Kiran.

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